Métrica

BRANDING / Strategic communication & social media styling / Packaging / Apps / Merchandising

The Brief
Redesign the visual identity to transmit maturity, evolution, team growth and professional standard.
Create a brand that allows them to encompass more services, and from a solid standpoint, face more challenging projects.
The Idea
We worked on the concept of inhabit, rather than live or exist. We created a brand whose premise is to fill with sense the spaces where experiences take place. We visualised it through a logo that reflects evolution, rhythm and movement. We designed new packaging and merchandising in order to communicate the visual change of the brand.
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